New York fashion brand COACH starts a prelude to a new fall series-Coach Poppy Collection.
This series has bright colors and unique shape, involved the United States East Coast student avant-garde with rebellious punk image, all range of bags and parts are in fresh and lively design and bright, rich color changes creating COACH diverse fashion taste, gives a new look to the brand.
“When I was designing Poppy series, I really want to explore what kind of COACH girl this series will create” COACH said Creative Director Reed Krakoff. “Light tones, spangle design, innovative materials, makes Poppy series exciting painted and exploits new layer for the brand .”
Coach Poppy Collection exposed new routes for young people last year with richer and more modern color, there are many element of Doodle in it, its modeling is more playful and lovely and it displays complete invincibility of youth, showing with fashion sense. it adds a purchasing new products choice for large and small beauty! It also let the fashion element of different ages be more closely. And Coach Madison Collection is one of popular Coach series.
The handbag market this year has already saturated, Coach Outlet has been focused on the design of useful and fashion bags, bringing high quality leather products to women. As the budget announced earlier this month, luxury goods retailing is also called bad. Brand began to develop a new consumer groups: young people and graduates.
Poppy handbag, like most Coach bags, is with a bubble gum pattern design, metal, black, white and other colors, more ubiquitous logo. “Doodle” scarf, flower-shaped rings remind us of the 80′s time. There is no doubt that Poppy handbag will attract consumers aged 16-25 who are coveted goal of businessman.
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